Sep 14, 2017 Recia Lee
Written by Brendan Tan
The company was founded in 2014 by brothers Winston and William Utomo. The genesis of the company was when the brothers noticed that as Millennials and Gen Z (those born in the late 1990s) entered the mobile space and consumed content via social media, there was a paradigm shift in the media landscape.
Millennials rarely read the newspapers or watch television. They spend most of their time online; using social media and messaging apps. IDN media was created as a media company for the future.
The startup operates a Buzzfeed-like online news site IDN Times, video production house IDNtv as well as digital agency IDN Creative. Unlike at Buzzfeed, “cat content” isn’t much of a thing on IDNtimes. Its formula is a mix of light commentary on daily news, listicles with things like dating or productivity tips, and stories about ghosts, crime, and urban legends.
Prior to founding IDN Media, Winston worked at Google in Singapore and St. John Capital in San Francisco. He graduated from University of Southern California, Los Angeles, for his Bachelor degree and Columbia University, New York, for his Master degree.
Today, IDN Media attracts 13 million monthly visitors and 60 million in monthly page views. This number is only set to grow as the pace of Indonesia economic growth rises and the number of affluent millennials increases.
The highly anticipated Slush Singapore X Philips Startup Challenge came to a grand close at the end of the day. Out of 22 semi-finalist and 6 finalist, Smartfuture emerged as the winner of the Startup Challenge. Smartfuture is a Singapore-based company with the mission of helping corporates measure health and wellness metrics of their workforce […]
Slush Singapore 2018 is finally done and dusted! This year’s event was a smashing success, thanks to the support of over 2,500 attendees, investors, speakers, startups, media and volunteers. Here’s a recap of the key highlights – Kicking off the event was our very own Anna Ratala, Head of Slush Singapore. “Slush is a platform […]
The Slush Singapore X Philips Startup Challenge 2018 Pitching Contest has advanced into its final round! 18 Startup Semi-Finalists spent the morning and afternoon pitching for a spot into the final five. What came as a surprise was the announcement of the 6th startup! The judges couldn’t make up their minds as every startup exceeded […]
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We have kicked-off Slush Singapore 2018 with a series of side events, parties and networking sessions exclusively organized for our ticket holders. Before we jump into our main event, let’s take one last moment to reflect back on the side events specially tailored for our startup founders today. Corporate-Startup Collaboration @ Philips Now that Slush […]
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Are you ready to make a change? Our investors certainly are! They are coming to Slush Singapore 2018, in the hopes of finding the next generation of dynamic startups and trail-blazing entrepreneurs. Our investors hail from all corners of the world, each with a wide variety of different experiences and backgrounds, but they have one […]
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Slush Singapore Success Stories Chapter 2: Buddy Healthcare Slush Singapore 2018 is right around the corner! This year’s event will certainly bring attention and success to some really special startups, but for now, let’s go back to 2017. We met with last year’s pitch competition winner, Jussi Määttä of Buddy Healthcare, a Finnish company aiming […]
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