Dec 13, 2018 Anna Pakkala
In their form responses, Evermade revealed that 95% of the materials used in making their booth are recycled, right down to the screws. The only new material used was tape, and this is also the only waste created. All booth materials will go on to live a new life as another booth in either a new event or next year’s Slush. We also loved how the booth’s simple design was purposefully made to emulate the brand’s commitment to simplicity and minimalism.
Last but not least, Evermade had made a clear commitment to sustainability in what happened at their booth: rather than giving out candies or trinkets, Evermade was giving booth visitors a chance to become one with the sea. From a digital map, visitors could choose a point in the Baltic Sea which would then be named after them as Evermade made a 10 euro donation to the John Nurminen Foundation on their behalf. The giveaway wasn’t a one-off either, but rather a part of a larger partnership with the John Nurminen Foundation. Each donation will help remove 50 kg of toxic algae, and Evermade estimated they would remove 50 000 kg of toxic algae from their Slush encounters.
In addition to Evermade’s top notch performance, a few highlights from the runners-up were Combient and Wärtsilä, who both had made a strong commitment designing their booth with reuseability in mind.
Combient’s booth materials would be reused or turned to wood chip, while Wärtsilä will go on to reuse their entire structure, and had also worked to minimize waste in the initial construction of the booth. Wärtsilä was also using their booth to educate Slush attendees on extreme weather, thus cleverly incorporating their brand into sustainability conversations. Neither company was giving out physical giveaways, instead relying on the merit of their brand to engage with attendees.
Ground control to Slush Tokyo 2019! We have a little over a month left to the event, and we want to make sure you know that you can still apply for your startup pass and demo booth. Here’s how: 1. Apply for your pass on the Slush Platform 2. Wait for your application to be […]
Last January 11, 2019, Slush Tokyo held its first official side event for Slush Tokyo 2019. The Media Roundtable was created for attending media companies to meet the team, get exclusive news and hear about secret projects that have yet to be publicly released. The event started off with a brief history lesson on how […]
Ever wondered what it would be like to sit and chat with an investor? Curious about what’s going on in their mind? We all know about the founders and their vision – so we thought of shifting the spotlight. Today Slush Tokyo 2019 launched Investor Insights, its brand-new VC initiative comprising of a series of […]
Hello to all startups out there and everyone considering Slush Tokyo 2019! Here’s a little breakdown of how this event works: So you have your startup pass – with this you can attend stage programs, access our matchmaking tools, and consult with mentors at the meeting area. *applications for pitch contest are now closed. But […]
Although Slush Tokyo’s big event only happens during the first quarter, smaller events are held throughout the year. One of the projects that has been going on for the past few years is the Recruiting Event. With Japan’s traditional recruitment scheme, Slush Tokyo aims to give students another option and view when it comes to […]
Japan’s biggest startup event, SLUSH Tokyo, is looking for pitch contest applicants! 22-23, February 2019 at Big Sight, Tokyo. As the biggest all-English, non-profit, student-run organization, Slush Tokyo has gathered over 6000 attendees, 600 startups, in just 4 years of its existence, with the mission to redefine and nurture the Japanese startup ecosystem. Please apply […]
for Startups, Inc. and Slush Tokyo has struck a whole new partnership aimed at driving the startup ecosystem forward.Co-hosting and rebranding the Meeting Area plus introducing a Mentoring Program aimed to help startups of all stages. for Startups has been a long time Slush Tokyo partner since 2015. In this collaboration, for Startups, Inc. will […]
Global Impact Community event was where Slush guests interested in sustainable development and impact ventures came together to turn their thoughts into action. This year, the event was co-hosted with Demos Helsinki, the leading Nordic think tank that works towards a sustainable, fair society. The focus of the night was on measuring impact, supporting sustainable […]
Eight young researchers pitched new research ideas at Slush at the research pitching finals. The main prize, a 100 000 euro research grant, went to Sandra Jernström from Karolinska Institute, who’s winning idea strives to find a new kind of treatment to cancer. Sandra Jernström aims to find a new kind of treatment to cancer […]
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