Nov 28, 2017 Pihla Suomalainen
Christopher Leacock, maybe better known as Jillionaire from Major Lazer, took over the James Brown Stage in Slush Music on Tuesday. This wasn’t the first time for Trinidadian DJ and music producer to visit us here in the North. “I’ve been in Helsinki couple of times, it’s an interesting city and it’s good to be back”, he says. “I hope I can learn something from everyone in this space.”
Though Chris is already an experienced visitor in Helsinki, this is his first time in Slush or Slush Music. “Being here is an experience I never really thought I would be able to experience. I’m trying to get as much out of it as possible.”
Chris is from Trinidad and Tobago, a tiny island in the Caribbean with a population of around 1,2 million people. The country is an origin of relatively many artists, though. “Trinidad and Tobago has very rich history, with for example Chinese, French and English influence”, Chris tells. That diversity can be really seen in all the Trinidadian culture, obviously also in music.
According to Chris, they’re not so focused on numbers and statistics. “We are just trying to work harder, make more music and touch more lives”, he says. “We are not afraid to try new things and experiment. We think outside of the conventional circle of how a song should be made”, he explains. “We want to work with people who want to do cool and fun stuff and think outside of the box in terms of how music should be done.” He also points out the importance of balance between commercialism and the unique sound. “It’s about achieving a balance between what you think a large market would appreciate and staying loyal to your own style”, he sums up.
Chris is not only a musician, but an owner of a record label, modern art gallery, Trinidadian restaurant in Williamsburg and a craft cocktail bar next door. Quite impressive, huh? What’s the desire behind thriving Chris into all these things?
“I want to be able to support people who have big ideas and want to maintain the authenticity”, he tells.
Chris used to work in an IT energy consulting company ten years before jumping into an adventure of making music. How does he see the future of music tech?
“Music technology is an exciting technology and it will continue to evolve”, he says. What now can be a bit awkward and clunky, might be something totally different in near future. It’s interesting to see for example how slick VR glasses might look like in few years.
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