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General

What is Slush about?

Slush is a student-driven, not-for-profit movement on a mission to create and help the next generation of groundbreaking entrepreneurs, originally founded to change attitudes toward entrepreneurship. The Slush 2021 event features two days full of stage programs in addition to several side events, roundtable discussions, and facilitated workshops. Our speaker line-up includes successful founders, top-notch investors, and other startup and tech influencers.

Slush has grown from a single event in Helsinki to a one-of-a-kind community and series of events organized all around the world.

Read more about us here.

Where is Slush Helsinki organized?

The event will take place physically on December 1–2, 2021 at Helsinki Expo and Convention Center (Messukeskus). 

Where to stay during Slush?

In order to make Slush 2021 a safe experience beyond the walls of Messukeskus, we’ve gathered a list of hotels that we advise visitors to stay in. Each of them are offering Slush attendees a discount during the event days.

Check out the hotels and book your stay in Helsinki here.

When does the event start?

The doors of Slush 2021 open at 8 am on Dec 1. Check out the program here. Founders Day, Investor Day, and Media Day take place on Day 0, the day before the event. The event info and agenda will be published later this fall.

How can I get to the venue?

The venue Messukeskus is located in Pasila, just a few kilometers from Helsinki city center. The address is Messuaukio 1, 00520 Helsinki. Messukeskus is served by excellent transport connections in all directions: the easiest being one stop by train from Helsinki Central Railway station. Remember to check out the Covid-19 guidelines of Helsinki’s public transport here.  

Is Slush venue accessible by wheelchair?

The venue is fully accessible by wheelchair.

You can find more information about accessibility at the venue at the Convention Centre’s website.

Entry is free for personal assistants. When arriving at the venue, please visit the ticket helpdesk next to the badge claim point to claim the ticket. Note that we require personal assistants to comply with our Covid-19 safety measures.

Guide and assistance dogs are welcome at Slush.

 

Where is the closest airport?

Helsinki Airport is our local airport where all the flights to Helsinki will land. It is located 20 kilometers away from Helsinki city center with excellent bus, train and taxi connections. The airport has been voted as the second-best airport in Europe. Check out more information from the airport website.

How can I become a partner?

Get in touch, and let’s figure out what we can do together: [email protected].

Read more about Slush for partners here.

What is the Matchmaking Tool?

The Slush Matchmaking Tool is our in-house built tool that gives you an opportunity to book meetings with the most relevant people for you. Access to Matchmaking is included in all of our ticket types.

Read more about Matchmaking here.

Where can I see Slush Code of Conduct?

You can find our Slush Code of Conduct here.

We want Slush to be a 100% positive experience for all of our attendees from the beginning till the end. This is why we do not accept any kind of disrespectful behavior at any of our events. Let’s make sure that all of us can have a great time regardless of what we look like, where we come from and who we are.

Can I bring my kid to Slush?

Kids are welcome to Slush. Please keep in mind that all our attendees need to get their own pass. This is also in the case of children (except small babies under the age of 2).

How do I contact the Slush team?

You can reach the team by email:

General inquiries [email protected]

Tickets [email protected]

Startups [email protected]

Investors [email protected]

Partners [email protected]

Media [email protected]

Speakers [email protected]

Marketing [email protected]

COVID-19 & other health-related inquiries [email protected]

 

TICKETS

How can I get a Slush Pass?

Check out Tickets!

What is included in different ticket types?

Check what’s included in each ticket type and choose yours on the Tickets page!

Please note that Startup Pass, Investor Pass, and Angel Investor Pass require an application.

How can I pay for my ticket?

Slush uses Stripe Payments Europe Ltd for payment processing, which accepts payments from credit cards with global payment options (Visa, MasterCard & American Express).

If you wish to pay through invoice, please contact [email protected].

Where can I find my tickets?

You can see your tickets by logging onto platform.slush.org.

If the ticket has been assigned to you by someone else, you have received a confirmation email about this. When logging in, use that specific email address to which you have received the confirmation.

Where can I change ticket information?

You can assign tickets and change ticket information by logging into platform.slush.org.

Do I need to print my ticket?

No. All Slush tickets are electronic, so you only need a valid ID to collect your Slush badge at the venue.

 

Can I transfer my ticket to another person?

Yes, you can assign your ticket to another person by logging into platform.slush.org.

Please note that this is possible only before the event when the Badge hasn’t yet been printed out.

Can I buy passes on behalf of my team members/colleagues?

Yes. 

Is there a possibility for a refund if I am not able to come?

Unfortunately, the tickets are non-refundable.

If you can find someone who can attend the event instead of you, it’s possible to transfer the ticket to another person as long as the change has been before the event. You can transfer your ticket to another person by logging in to platform.slush.org.

When and where can I collect my Slush badge?

You need to collect your Slush Badge from the Badge Claim points to have access to the Slush venue. You can collect your Slush Badge from any of the Pre-Badge Claim points before Slush, or at latest from the venue entrance. We highly recommend claiming your badge in advance as you’ll avoid queuing at the entrance.

 

STARTUPS

Who can apply for a Startup Pass?

Our Startup Pass is tailored for young, often tech-driven, companies aiming for rapid growth with a scalable business model. We go through each application by hand. 

Once your application has been accepted, you can buy your Startup Pass. Please remember that each team member needs their own ticket to attend.

How can I apply for the Slush 100 pitching competition?

Apply to Slush 100 as you’re filling out your startup application. If you want to take part, make sure to add a pitch deck to your application. Make sure to submit your startup application by September 30. 

The Slush 100 Pitching Competition is organized to help the ones that are in the very center of Slush – early-stage startups. All Slush startups that meet the following criteria are eligible to apply for a spot in Slush 100:

  • raised less than €500k in equity funding
  • founded in 2018 or later

In early October, we will select 100 startups to take part in Slush 100. Each of them will be given 2 weeks to submit a video pitch. After this, the jury will go through these pitches, give you written feedback, and choose the 20 best pitches to get to the semi-final. From there on, he competition will continue physically at Slush 2021. 

What is Product Launch and how can I apply for it?

Product Launch is an unforgettable opportunity for six exceptional startups to launch their product live on stage at Slush.

Each selected startup will get an eight-minute slot to show what its product is made of in front of the most relevant people in their field: prospective customers, media, industry experts, and interested investors.

Make sure to apply for Product Launch as you’re filling in your startup application. Apply by October 5. We will let the chosen startups know in late October.

What is Founders Day and how can I apply?

Founders Day is a founders-only gathering on November 30th – one day before the main event.

Access to Founders Day is limited to one person (founder or C-level) from every startup participating in Slush 2021. This year, Founders Day is composed of two parts:

  • A tour of the offices of three of Finland’s most notable scaleups. At each office, the founder if the hosting company will tell its founding story. 
  • Founders Cocktail where, on top of all their peers, founders will be joined by a group of European early-stage VCs.

After submitting your startup application, you will receive an invitation to Founders Day. Register quickly since spots are limited. Note that you have option to join us only for one of the two parts.

What is Demo Showcase?

Demo Showcase is a space for selected startups to let their product shine live on stage. 

During Demo Showcase, pitching is cut off, and the focus is solely on showing how the product actually works. Companies participating will get an eight-minute slot to let their product shine on stage.

Thanks to industry-based batches, the audience is bound to be filled with relevant investors, partners and customers. This year, we are highlighting the following nine tracks:

  • Health and Medtech
  • AI & ML
  • Fintech
  • Edtech
  • Food and Biotech
  • Hardware
  • Cleantech and Energy
  • Mobility
  • Consumer products

All companies that fit one of the tracks above can apply for Demo Showcase as part of their startup application. Make sure to apply by October 31. We will let the chosen companies know in early November.

How long does it take for my startup application to be accepted?

Expect to have your startup application processed within two working days of submitting it.

Can I buy a startup ticket before my application has been accepted?

No, your application has to be accepted first. Expect your startup application to be accepted within two working days of submitting it.

Do I need to fill out a separate startup application for every ticket I buy for my team members?

No. We are only expecting one application per startup. After your application has been accepted, you can buy as many startup tickets for your team members as you wish.

Do you have scaleup tickets available this year?

We do not. However, all companies that meet the following criteria are eligible to fill out a startup application and buy startup tickets:

  •  young, often tech-driven companies
  •  aiming for rapid growth with a scalable business model
I missed the application deadline for one of the startup concepts. Do you make any exceptions?

Unfortunately, we cannot take in and process any applications that have been submitted after the deadline.

How can I apply for a Demo Booth?

We have released a limited number of Demo Booths to all startups having applied. You can apply to showcase your startup at a Demo Booth after your startup application has been accepted. You will be sent a link to the Demo Booth application form by email.


Demo Booths cost 2,500€ per day and can be bought for one or both days of Slush. You will be informed of the decision within seven days of submitting your Demo Booth application. Shortly put: we will offer all startups the opportunity to buy a startup pass and apply for a Demo Booth.

 

Can I book 1-on-1 meetings with investors or other startups prior to the event?

Yes, you can, and, in fact, most of the meetings are booked already prior to the event right after we open our Matchmaking Tool about a month prior to the event. Our Matchmaking tool allows you to:

  • Discover any registered Slush visitor, startup, or investor based on your search criteria 
  • Book and manage meetings 
  • Have 30-minute meetings with prospective investors in the Meeting Area.
  • Chat with people prior to the meetings 

However, the Matchmaking Tool of Slush does not automatically offer virtual meeting capabilities. Of course, attendees are still free to set up virtual meetings once connected through the Matchmaking Tool.

INVESTORS

Who can apply for an Investor Pass?

Investor Pass is for investors who make direct investments in startups or venture capital funds – VCs, CVCs, Angels, LPs and M&A Investors.

What is Investor Day?

Investor Day is an exclusive event designed and organized for investors attending Slush. The event brings all relevant actors from the investment scene under one roof to form new connections and discuss the next big thing within the industry.

Investor Day will take place on Nov 30 – a day before Slush.

Can I buy an investor ticket before my application has been accepted?

No, you need to apply first. However, expect your investor application to be accepted within two working days of submitting it.

How long does it take for my investor application to be accepted?

Expect to have your investor application processed within two working days of submitting it.

Can I book 1-on-1 meetings with startups or others prior to the event?

Yes, you can, and most of the meetings are booked already prior to the event, right after we open our Matchmaking Tool about a month prior to the event. Our Matchmaking tool allows you to:

  • Discover any registered Slush visitor, startup or investor,, based on your search criteria 
  • Book and manage meetings 
  • Have 30-minute meetings with prospective investors in the Meeting Area.
  • Chat with people prior to the meetings
How can I contact the Slush team?

If you have any questions, send us a message at [email protected].

MEDIA

Who can get a Media Pass?

Slush Media Passes are for journalists / editorial members of the press only.

Communications and PR professionals, bloggers, and non-editorial employees of media companies are kindly advised to get an Attendee Pass.

How can I apply for a Media Pass?

Send your application through the Media Accreditation form. The Slush team reviews the applications on a monthly basis and you will be notified when your application has been reviewed.

Where can I find photos from Slush?

All Slush photos can be found here.

Publications, articles, and all non-commercial Slush-related usage of the photos is allowed when crediting the photographer and mentioning that the photo is from Slush.

You are not allowed to edit the photos nor to use them for commercial purposes. If you want to use the photos for commercial use, get in touch with us.

What is Media Day?

Media Day is a gathering for journalists attending Slush, organized on November 30, a day before the event. Media Day will give you a sneak peek at the upcoming event days, story tips, highlights from our program, and other information to help you make the most of your visit to Slush.

How can I book interviews with attendees?

The best and most efficient way to book interviews at Slush is through our Matchmaking Tool. You can search for people, startups, investors, and other attendees and filter them based on your interests. You can book the interviews directly on the tool to the Slush Media Area and chat with the participants in advance.

How can I contact the Slush team?

If you have any questions, send us a message at [email protected].

COVID-19

Health Safety at Slush 2021

Please see our Health and Safety page.